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Brand Identity & Photography | Car Rent



Branding | Logo design | Automotive photography
PHANTOM GROUP Car Rental | Saint Petersburg, Russia | 2020

The owner of a car rental company named Phantom Group asked to create a simple and memorable logotype and a distinct identity for his business, that will make an impression on a person at first glance. He also wanted to create sub-brands that would reflect the same identity as the parent brand.

This branding project included: analysis and positioning for the main brand and the sub brands, logotype, sub brands logotypes, color palette, fonts, visual materials, photography, copywriting, social media, banners and printed materials.

Location: Saint Petersburg, Russia
Client: Phantom Group
Project year: 2020

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Brand Identity & Photography | Car Rent
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